What goes into a blog post? Helpful, industry-specific content that: 1) gives readers a useful takeaway, and 2) shows you’re an industry expert.

Use your company’s blog posts to opine on current industry topics, humanize your company, and show how your products and services can help people.

I will just type some more to see what happens when there’s a lot of text.

 

How questions:  How do you know when to say yes and how do you know when to say no.

 

Do me a favor and let it go.